Comments, Questions & Updates

April 16, 2016 5 Comments

Comments, Questions & Updates

March 2016

At SuraiTea, we believe in complete transparency.

This part of our online store doubles as a community blog spot and the avenue for customer feedback. You can use this page to ask questions, express your feelings about our mission, leave tips and comments about our teas or connect with others in the community.

You want to see some financial reports, company policies or our plans? Ask. Write us here or send us a message at info@suraitea.ca. We are a start-up but are committed to running our B Corp consistent with the highest quality prudent industry practises and moral and ethical standards. If what you request is not available yet, we will get on it and provide it to you as soon as its ready.



5 Responses

Kevin
Kevin

July 03, 2016

Hello Sarah,

So far we are making about 40% of our sales online and the rest through events which we are invited to or pay to attend. Our primary channel (so far) is meant to be that our customers buy tea through our online store because our team has a limited capacity to attend events. We are currently building a sales team out of recently arrived Syrian-refugees to actively pursue shelve space in stores, cafes and tea shops this summer. Once we achieve enough demand/sales to take on the overhead, we plan to open a flagship retail space, and possibly café, off the side of what would be our main packaging and mixing facility. We are hoping that will happen in time for the Christmas season. One step at a time though!

Thank you for your interest!

: )

Regards,

Kevin Smiley, Founder

Sarah
Sarah

June 29, 2016

Congrats! When you say $6350 in revenue from tea sales; is that from the online store? I ask as you mention online visitors. Do you sell anywhere outside of online?

Kevin Smiley
Kevin Smiley

May 15, 2016

May 15, 2016

Dearest Customers,

We have been operating our online store for 30 days!

SuraiTea Inc is founded on the mission to use the power of the markets to create positive social change for refugees. By selling premium tea, SuraiTea Inc. aims to achieve the following objectives:

1. Create high value jobs for refugees in Canada; and
2. Create a sustainable source of donations from SuraiTea Inc. to the not-for-profits active in the refugee resettling effort in Canada.

Here is an update on our business:

•$6350 in revenue from tea sales;
•1800 visitors to our online store;
•$3400 in wages paid to refugees;
•170hrs of work experience gained by refugees including 20 ‘first days of work’ in the Canadian economy; and
•1/5th of our sales goal reached to make a $5000 donation to a not-for-profit active in the refugee resettling.

Help us add some zeros to those numbers!

Like us on Facebook (SuraiTea) and follow us on Instagram (SuraiTea) and Twitter (SuraiTea_Inc). Subscribe to our mailing list and keep a tab on our blog to keep updated of our progress.

The more our customers support us by purchasing our teas, the more positive social change we can create for refugees!

: )

See you soon!

Kevin Smiley, Founder

Kevin Smiley
Kevin Smiley

April 22, 2016

Hello Larissa,

Thank you for your interest and the nice wishes.

Our tea is grown in family-run farms across the world. Fair Trade practices are in place in every country and region in which we do business and children are not employed to work (although at many family run farms, the kids help out after school because they are generational businesses).

Because all of the organic practices, there is a limited environmental impact of our tea as things like pesticides are not used. The supply chain is also farm to producer to retailer so far less carbon is produced in direct transport.

Teas and ingredients are plucked and dried at the farms, packaged there and shipped to our suppliers in Canada. They are mixed and then shipped in wholesale quantities to us for packaging and distribution by our employees. From Harvest to retail packaging, it can be as little as a few weeks. Tea has a 2+ year shelf life and is very stable.

All ingredients are certified organic including the jasmine blossoms, teas and other ingredients. No flavouring is used.

I hope this answers all of your questions. Please feel free to ask anything at all. Finally, please help spread the word because the more our customers purchase our teas, the more positive social change we can create for refugees.

: )

Best Regards,

Kevin Smiley, Founder

Larissa
Larissa

April 20, 2016

Hi! I think this is a great idea and I hope it does well. I will likely pick up a tin for my mother for Mother’s Day, she loves tea.
I would like to know about the supply chain of your tea. Where is it grown? Who harvested it (men, women, children)? Are they paid fairly? What on is the environmental impact of growing the tea? Where is it dried/processed? How many stops does it travel before it arrives here in Canada? How long does it take from harvesting to buying a tin? Are the add-in (jasmin blossoms, etc) organic as well?

Thank you for your effort.

Larissa

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