Published on July 18, 2016
SuraiTea, a B Corp social startup founded by University of Ottawa MBA student Kevin Smiley this spring, aims to “use the power of the markets to create positive social change” by creating jobs for newly arrived Syrian refugees in Canada and by donating funds to non-profit groups helping with their resettlement. The company, which sells traditional Syrian jasmine tea, hired 20 Syrian refugees for a day to produce its initial batch of 1,000 units, generating $2,500 in wages. SuraiTea plans to donate $5,000 from the first batch of sales to the Salvation Army to help with its refugee resettlement efforts. The company reported $2,000 in sales in the first two days.